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OUR WORK

"Transforming Ideas into Engaging Digital Experiences"

"Every Project Tells a Story: Unveiling the Narratives Behind Our Designs"

EchoWave

Challenge:

To redesign the product listing and detail pages of an earphones e-commerce website to improve user engagement, reduce bounce rates, and increase conversion rates by providing a more informative, visually appealing, and user-friendly experience.

Solution:

User Research and Analysis:

  • Conduct surveys and user interviews to understand pain points and preferences.

  • Analyze website analytics to identify drop-off points and pages with high bounce rates.

  • Study competitors' websites to gather insights on best practices.

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Redesign Product Listing Page:

  • Cluttered layout with too many products per page.

  • Lack of filters and sorting options, making it hard for users to find specific products.

  • Inadequate product information in listings, leading to frequent bounces.

​

Redesign Product Detail Page:

  • Overwhelming information with no clear hierarchy.

  • Poor image quality and lack of interactive elements.

  • Difficult navigation between product details, reviews, and related products.

NeoSneaks

Challenge:

Design a sneaker e-commerce website that delivers a personalized, engaging, and seamless shopping experience to cater to diverse customer preferences and enhance user satisfaction, ultimately driving sales and brand loyalty.

Solution:

Personalized User Experience:​

  • Implement AI-driven recommendation engines to suggest sneakers based on user browsing history, preferences, and purchase behaviour.

  • Allow users to create profiles where they can set their style preferences, favorite brands, and sizes.

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Engaging Visual Design:

  • Use high-quality images and videos, including 360-degree views of sneakers.

  • Implement an interactive design with features like virtual try-ons (AR technology) and a sneaker customization tool.

  • Include user-generated content, such as Instagram feeds of customers wearing the brand’s sneakers.

 

Intuitive Navigation and Layout:

  • Simplify the navigation menu to include clear categories (e.g., Men, Women, Kids, New Arrivals, Sale).

  • Use filters and sorting options (e.g., size, color, brand, price) to help users find products quickly.

  • Highlight key information like product descriptions, sizes available, customer reviews, and delivery options prominently.

Radiance

Challenge:

Redesign the cosmetics website to make product discovery intuitive and personalized, thereby increasing user engagement and conversion rates. The site should cater to a diverse audience with varying needs and preferences in beauty products.

Solution:

User Research and Analysis:

  • Conduct surveys and user interviews to understand pain points and preferences.

  • Analyze website analytics to identify drop-off points and pages with high bounce rates.

  • Study competitors' websites to gather insights on best practices.

​

Redesign Product Listing Page:

  • Cluttered layout with too many products per page.

  • Lack of filters and sorting options, making it hard for users to find specific products.

  • Inadequate product information in listings, leading to frequent bounces.

​

Redesign Product Detail Page:

  • Overwhelming information with no clear hierarchy.

  • Poor image quality and lack of interactive elements.

  • Difficult navigation between product details, reviews, and related products.

Wander

Challenge:

Design a product comparison feature for a luggage bags website that helps users easily compare multiple products, understand their differences, and make informed purchasing decisions, thereby increasing user trust and conversion rates.

Solution:

Personalized User Experience:​

  • Implement AI-driven recommendation engines to suggest sneakers based on user browsing history, preferences, and purchase behaviour.

  • Allow users to create profiles where they can set their style preferences, favorite brands, and sizes.

​

Engaging Visual Design:

  • Use high-quality images and videos, including 360-degree views of sneakers.

  • Implement an interactive design with features like virtual try-ons (AR technology) and a sneaker customization tool.

  • Include user-generated content, such as Instagram feeds of customers wearing the brand’s sneakers.

 

Intuitive Navigation and Layout:

  • Simplify the navigation menu to include clear categories (e.g., Men, Women, Kids, New Arrivals, Sale).

  • Use filters and sorting options (e.g., size, color, brand, price) to help users find products quickly.

  • Highlight key information like product descriptions, sizes available, customer reviews, and delivery options prominently.

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